Conor McGregor, a renowned UFC fighter, has proven to be a master at captivating audiences, evident from his impressive pay-per-view records. Despite his infrequent appearances in the Octagon, McGregor’s immense popularity remains unrivaled. The fighter has cleverly leveraged his fame to explore other revenue streams, with one such example being the launch of his Proper Number 12 Whiskey brand. The product has been highly successful and has added to McGregor’s already substantial wealth. In a bid to further expand the brand’s reach, the Irishman recently launched a special Valentine’s Day campaign, showcasing the whiskey’s association with his notorious persona.
The special attraction of the campaign, however, was the involvement of the Dublin-born. Markedly, he took to his Instagram handle and posted the new campaign for the Irish apple flavor of the popular drink. While the 34-year-old officially performs the brand’s ambassador duties, this time he exhibited his special talent for acting.
Conor McGregor channelizes his inner actor
‘Mystic Mac’ appeared in a slick avatar and introduced the Irish apple flavor as he aptly called it ‘the apple of my eyes’. However, this was not the fighter’s first acting gig. The 22-6 record holder also is set to appear in the Hollywood project, the remake of the cult-classic movie, ‘Road House’.
CANNES, FRANCE – JUNE 20: Conor McGregor attends as Spotify hosts an evening of music with star-studded performances with DJ Pee .Wee aka Anderson .Paak and Kendrick Lamar, during Cannes Lions 2022 at Spotify Beach on June 20, 2022 in Cannes, France
Thus, he captioned, “This one goes out to you! The apple of my eye Happy Valentine’s Day baby I love you! @properwhiskey”
The sleek avatar McGregor amusingly closed his acting gig with a “smooth to the core” tagline.
While some fans loved the campaign for the cheesy acting, others drew parallel with another noted American businessman, Steve Jobs.
A user commented, “Propa acting”
An MMA fan said, “is that bottle for Henry Cejudo?”
The fans draw a parallel between McGregor and Steve Jobs
People also made Steve Jobs comparisons. Someone declared, “Connor Jobs has done it again”
Likewise, another user pointed out that the SBG Ireland team product was the next Steve Jobs.
A comment read “Was expecting the signature laugh at the endd”
A fan remarked, “I remember when this man was the face of the fight game. How times goes by quickly…”
Hilariously, a user announced, “Mr Jobs , i need this , but a Pro Max version”
Someone said, “Crack it open for red panty night!”
Another comment read “Connor when run over: “It’s ok brother it was an accident, don’t worry” Connor when someone badmouths his whiskey: “I’m going to knock your fucking teeth out””
Lastly, a fan took a dig at the tagline and thus wrote, “Smooth to the core”
What do you think of this unique ad campaign by UFC star Conor McGregor? Will you fancy buying a bottle of Proper No 12 yourself? Let us know in the comments below.
