More news hit the fashion world and these are so good! Legendary fashion and couture house Valentino just launched the first images and a short video of superstar Zendaya, as the new face if the iconic brand.
The new campaign, captured by Michael Bailey Gates and styled by Luxury Law, features the multi-talented and beautiful actress holding the most coveted bag: ‘the new Roman stud bag in white and black.’
‘New connections between the past, present and an imagined future’ were the words used to introduced the new muse of Valentino.
When asked, creative director Pier Paolo Piccioli said he chose Zendaya “because she perfectly embodies and and represents what Valentino is and stands for today. She is a powerful and fierce young woman that uses her talent and her work to express herself, her values and her generation as well.”
Her current role as Rue on the hit HBO series ‘Euphoria’ has definitely cemented her iconic status for this generation. In September, she won an Emmy for her performance as Rue in the hit series, making history as the youngest person to win Outstanding Lead Actress in a Drama. In addition, her recent appearance on the cover of Elle in a major Valentino was brewing!
Let’s not forget that Zendaya has already landed major ambassador roles with Lancôme and Bulgari, and designed a collection with Tommy Hilfiger. I’m so thrilled by this match made in heaven Zendaya and Valentino. What more can we ask from fashion now?
Zendaya represents the new “codes of the brand.”
“I am honored to have been chosen as the face of Valentino,“ Zendaya said in a release. ”I’m so excited to begin this amazing collaboration with Pierpaolo and the entire Valentino family.”
VALENTINO GARAVANI – ROMAN STUD NAPPA CHAIN BAG (WHITE)
Valentino Garavani Roman Stud chain bag in lambskin nappa. Quilted construction, embellished with maxi studs. Equipped with a detachable handle and sliding chain strap, this accessory can be worn as a crossbody/shoulder bag or carried by hand.
Zendaya is a feminine force full of emotional vibrancy
Picked by Pierpaolo Piccioli, Zendaya steps into the Valentino world as its total embodiment. A feminine force full of emotional vibrancy, she interprets the meaning of each creation she wears, from Diary Collection 2021 daywear to Valentino Garavani Roman Stud accessories.
VALENTINO GARAVANI – ROMAN STUD NAPPA CHAIN BAG (BLACK)
The stud, an iconic Maison motif inspired by Roman architecture, grows maxi in size, enriching a collection of quilted handbags with distinct elegance and a punkish instinct.